RS Marketing & Solutions

What's included

What our Facebook marketing service covers

A full-funnel service — from first impression to conversion — reported clearly every month.

Facebook & Instagram Ads

Campaigns built in Meta Ads Manager, targeted to the audience most likely to convert for your business.

Page Management

Content posting, page setup and community replies handled consistently, week after week.

Ad Creative & Copywriting

Creatives and copy written and tested in multiple variations to find what resonates with your audience.

Pixel & Conversion Tracking

Proper tracking set up from day one so spend is tied to leads, purchases or calls, not just clicks.

Retargeting & Custom Audiences

Warm audiences and lookalikes built from your existing customers and website visitors.

Monthly Performance Reporting

A shared dashboard and a review call every month so results are always transparent.

Marketer analyzing Facebook ad performance charts on a laptop

Why businesses trust us with their Facebook marketing

Facebook marketing is more than boosting a post — it's audience research, creative testing, pixel setup and budget discipline working together. We build every campaign around a clear goal, whether that's leads, sales or footfall, and report on the numbers that actually matter to your business, not vanity metrics. Every account gets a documented strategy and a scheduled review call so you always know where the budget is going and why.

Technologies we use

Platforms behind every Facebook campaign we run

A consistent tool stack for ads, tracking, creatives and reporting across every account.

Our process

How we run Facebook marketing campaigns

The same structured, test-and-scale process for every client, every time.

1

Discovery Call

Understanding your business, audience, offer and past ad performance if any.

2

Pixel & Account Setup

Business Manager, pixel and conversion tracking set up correctly before any spend goes live.

3

Creative & Copy Development

Multiple ad creatives and copy variations built around your offer and audience.

4

Campaign Launch & Testing

Campaigns go live with a testing budget to identify the best-performing audience and creative.

5

Optimisation & Scaling

Winning ad sets get more budget, weak ones get paused, based on real conversion data.

6

Monthly Reporting

A consolidated report reviewed on a call, so you always know what's working and why.

FAQs

Facebook Marketing — frequently asked questions

What clients usually ask before starting a Facebook ads engagement.

We usually recommend starting small, testing what works, and scaling spend once a campaign proves itself — an exact figure depends on your industry and goals, which we'll map out on the discovery call.

Yes, page management, content posting and community replies are part of our Facebook marketing service alongside ad campaigns.

Yes, campaigns are set up through Meta Ads Manager and can run across Facebook and Instagram placements as part of the same budget and strategy.

Through pixel and conversion tracking tied to your actual business goals — leads, purchases or calls — reported to you every month, not just likes or reach.

Yes, ad copywriting and creative direction are included, and we test multiple variations to see what performs best for your audience.

Initial data usually comes in within the first couple of weeks of testing, with clearer trends and optimization typically visible from month two onward.

Facebook marketing that turns reach into real leads