RS Marketing & Solutions

What's included

Everything that goes into a WordPress build or redesign

Whether it's a fresh build or a redesign of what you already have, these are the pieces that actually decide how the site performs.

Custom Theme Development

A theme built around your brand and content, not a generic pre-built theme with everything switched off.

Redesign & Migration

Old site content, SEO rankings and URLs carried over carefully, so a redesign doesn't cost you existing traffic.

Speed & Core Web Vitals

Caching, image optimization and clean code so the site passes Google's Core Web Vitals, not just looks fine.

WooCommerce & Plugin Setup

Online store setup or any plugin ecosystem your site needs, configured properly instead of piled on.

Security & Backup Setup

Firewall rules, login hardening and automated backups configured before the site ever goes live.

SEO-Ready Structure

Clean URLs, schema markup, sitemap and metadata fields built in, so on-page SEO isn't an afterthought.

WordPress redesign before and after layout comparison

Redesigns that don't lose the SEO you've already earned

The biggest risk in a WordPress redesign isn't the look — it's losing rankings from broken URLs and missing redirects. We map and test every redirect before launch.

Full 301 redirect map built before the old site goes offline
Google Search Console and Analytics reconnected on day one
Content and image alt text carried over, not left blank

Technologies we use

The stack behind our WordPress builds

A mix of core WordPress tools and the plugin ecosystem, chosen per project instead of installed by default.

Our process

How we design and build your WordPress site

The same six steps whether it's a new build or a full redesign, in this order, so nothing gets missed at launch.

1

Site Audit & Discovery

For redesigns, we audit the current site's content, SEO rankings and traffic first. For new builds, we scope pages and features.

2

Wireframes & Visual Design

Page layouts and visual design built around your content and brand, reviewed with you before development starts.

3

Theme & Plugin Development

Custom theme built in WordPress, with only the plugins the site actually needs — not a bloated default stack.

4

Content Migration

Existing pages, posts, images and SEO metadata migrated carefully, with a full redirect map for anything that moves.

5

Speed & SEO Optimization

Caching, image compression and on-page SEO structure tuned before launch, then tested against Core Web Vitals.

6

Launch & Handover

Site goes live with monitoring in place, plus a short walkthrough so your team can edit content confidently.

FAQs

Common questions about WordPress development and redesigning

Still unsure about something? Ask us directly in the form and we'll cover it in our reply.

Will a WordPress redesign affect my existing SEO rankings?

Not if it's done correctly. We build a full 301 redirect map, keep your existing metadata and content structure, and reconnect Search Console before launch, so rankings carry over instead of resetting.

Do you build with page builders like Elementor or custom code?

Both, depending on the project. We use Elementor or Gutenberg for content teams who need to edit pages themselves, and custom-coded themes when performance or a very specific design is the priority.

Can you migrate my site from another platform to WordPress?

Yes, we handle migrations from Wix, Squarespace, Shopify and other platforms, moving content, images and SEO data across carefully.

Will the new site be faster than my current one?

That's usually a core goal of a redesign. We optimize images, set up caching and clean up bloated plugins, and test load time and Core Web Vitals before handover.

Can I edit the website myself after it's built?

Yes, we build with a content team in mind — clear page templates and a short training walkthrough so your team can update content without touching code.

Do you set up WooCommerce for online stores?

Yes, we set up and configure WooCommerce for product catalogs, payments and shipping, or work within an existing store that needs a redesign.

A WordPress site that's fast, on-brand and easy to manage yourself